• Julie’s Breadwinners: Real People…Real Success

    Trailblazing innovation conceived and nurtured Julie’s Bakeshop to its present success as the country’s largest bakeshop chain. From its initial opening in response to a growing need for bread products to its manifold strategic improvements, innovation was key all the way to Julie’s Bakeshop’s eventual presence among the pioneer bakeshop franchising companies in the Philippines.

    Julie’s Bakeshop’s innovation streak saw another momentous year in 1998 with the opening of the first full franchise Julie’s Bakeshop in Camiguin Island; and the registration with the Securities and Exchange Commission of Julie’s Franchise Corporation, the franchise management support arm of Julie’s Bakeshop. These trend-setting events marked the rise of a new breed of personalities in Julie’s business organization – the Julie’s Bakeshop Franchisees.

    Indeed the keys to Julie’s Bakeshop’s exceptional boom, the increasing number of franchised branches did strengthen Julie’s Bakeshop’s nationwide market reach and solidified its leadership position in the bakeshop industry. From 210 stores in 1999, there are now more than 500 Julie’s Bakeshops nationwide, 99% of which are operated by some 140 Julie’s Bakeshop Franchisees.

    Iba talaga ang mainit na negosyo! The Julie’s Bakeshop Franchisee has redefined breadwinner as an achiever in the business of selling distinctively delicious, freshly-baked, high quality bread products; and committed to upholding the stringent standards of the Julie’s Bakeshop System: Quality; Customer Service; Cleanliness; Sanitation; Maintenance; and Reliable Management. Proof positive, some Julie’s Bakeshop Franchisees were even recognized with excellence awards for consistently high standards of growth and development in all aspects of franchise operations.

    Now, these Julie’s Bakeshop Franchisees, real people enjoying real success, share to us their Julie’s experiences:

    Julie’s Bakeshop Batangas
    Outstanding Franchisee of the Year – 2005

    After a stint in the United States, Ritchie returned home to join her husband’s furniture retailing business. The enthusiasm to do business and a desire to help people inspired Ritchie to explore other prospects that finally led her to Julie’s Bakeshop. As an entrepreneur, Ritchie believes in the importance of getting involved in the business hands-on and to actively participate in activities that benefit the community. Ritchie currently operates four Julie’s Bakeshops in Batangas.

    Julie’s Bakeshop Laguna
    Outstanding Franchisee of the Year – 2006

    A former recruitment supervisor of San Miguel Corporation, Caca and husband Nonon operate six Julie’s Bakeshops in San Pedro, Laguna, employing more than 80 people. They attribute these achievements to their dedicated and loyal staff, some of whom have been with them since their first Julie’s Bakeshop opened. For Nonon and Caca, the bakeshop should be a happy workplace where people come first, are treated well and properly rewarded.

    Julie’s Bakeshop Bohol
    Outstanding Franchisee of the Year – 2007

    A surgeon and professor of medicine, Doc Ed made the life-changing decision in 1991 to become a Julie’s Bakeshop Franchisee. Driven by the discipline of his profession, Doc Ed and wife Gaya, who shares his entrepreneurial mindset and inner calling to serve others, have propelled their tandem to 21 Julie’s Bakeshops across Bohol.

    Julie’s Bakeshop Baguio
    Former Quality Manager – Hong Kong

    Tony came home for good after a long hard toil as an OFW in Hong Kong. So impressed with the Julie’s franchise system, he opened his first Julie’s Bakeshop with his hard-earned savings. Now, he finds fulfillment in sharing his blessings with others as his four Julie’s Bakeshops in Baguio City have created jobs for those in need.

    Julie’s Bakeshop Zamboanga Sibugay
    Former VP for Operations – LBC Mabuhay

    Ting enjoyed a high-paying job at LBC, but the frequent relocation his work entailed finally made Ting and wife Malou decide to set up their own business and permanently settle the family. Observing friends and relatives who have Julie’s franchises, the couple discovered that a franchise is worth both the challenges and the financial rewards. Finally, with their own Julie’s Bakeshop in Zamboanga Sibugay, Ting and Malou found their recipe for success.

    Julie’s Bakeshop Bukidnon
    Former University Professor

    Ma’am Bing learned about the Julie’s franchise system while thinking of ventures after retiring from teaching at UP Diliman. Always the mentor with a zeal for excellence, Ma’am Bing demonstrates the strength of the franchise with the growth of her three Julie’s Bakeshops in Bukidnon. Using her bakeshops to provide opportunities for her staff to become better individuals made the business more rewarding for Ma’am Bing who now adds “value-driven entrepreneur” among her credentials.

    Julie’s Bakeshop Southern Cebu
    Former Chief Mate & Second Mate – International Ocean Vessels

    While sailing to different shores of the world, brothers Roy and Roel felt that the high-earnings from their OFW jobs could not make up for the loneliness of being away from home. Encouraged by siblings who are long-time Julie’s Franchisees, Roy and Roel took the plunge to become Julie’s partners in Southern Cebu. With the same firm resolve and determination, the Villarin brothers are now the proud ‘captains’ of their own Julie’s Bakeshops.

    Julie’s Bakeshop Subic
    Outstanding Franchisee of the Year – 2008

    A doting father, a dedicated family man, a skilled entrepreneur all describe this young businessman who is as passionate with his Julie’s Bakeshop franchise as he is with his other commercial ventures. A hands-on manager, Jay employs a consultative management style in his 10 Julie’s Bakeshop branches all over Subic.

    Peddling Cart Operator
    Julie’s Bakeshop Cabreros
    Two-Time Kingsellers Awardee

    Third in a brood of five and a native of Negros Occidental, 25-year old Joejie Libod-libod took the transformation from a security guard to a Peddling Cart Operator of Julie’s Bakeshop Cabreros just in December 2009. In just a year, his average daily sales has more than doubled that he loads breads four times a day making him win the Peddling Cart Operators Kingsellers Award for two consecutive quarters. On the sure path to success, Joejie is our man to watch out for.